SPONSORSHIPS
ASTA's Vegetable & Flower Seed Conference gathers over 900 global industry leaders and researchers to exchange innovative insights, advance best practices, and explore new business opportunities while addressing challenges in the cultivation and commercialization of vegetable and flower seeds.
With the depth of networking opportunities with key stakeholders, you'll want your brand and message on display throughout the week!
Scroll through sponsorship options below or by clicking on the prospectus image for a downloadable/printer ready version.
Available sponsorship selections are made during Registration.
| Name | Description | Capacity | Price |
|---|---|---|---|
| Exterior Elevator Wraps Package - Two (2) elevators | Open Sesame! Secure an exclusive marketing opportunity with our exterior elevator wraps package, featuring two (2) elevators of your choosing between two banks located on either the Lobby level or the Sapphire level of the hotel. Multiple packages may be purchased, please email meetings@betterseed.org for full bank buyout pricing. Guests use the elevators numerous times a day so you are sure to have a captive audience. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 5 | $15,100.00 |
| Exterior Porte Cochere Column Wrap | Extend your brand beyond the lobby! Your company's full-color logo will be featured in our valet parking area with this column wrap sponsorship (one column). ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 2 | $14,000.00 |
| Front Desk Overhead Wrap (Exclusive) | Make a truly great first impression by securing the Front Desk Registration branded wall soffit. Spanning the width of the Front Desk, this large, bright canvas will feature artwork of your design. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 1 | $14,900.00 |
| Interior Elevator Wraps - Two (2) elevators | All Wrapped Up! Secure an exclusive marketing opportunity with our interior elevator wraps package, featuring two (2) interior elevator wraps of your choosing between two banks. Multiple packages may be purchased, please email Meetings for full bank buyout pricing. Guests use the elevators numerous times a day so you are sure to have a captive audience. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 5 | $10,600.00 |
| Large Reader Board (Shared) | You'll be living large with your logo featured on the large digital Reader Board located on the Sapphire level, used for information and directions throughout the hotel. Please note, your logo(s) will rotate as the reader board is being used for information gathering by attendees. ASTA will also feature your company name in the agenda (digital and physical) and on event sponsorship signage (shared). | 3 | $1,500.00 |
| Lobby Door Wrap | Open and Close Case! Secure an exclusive marketing opportunity with our Lobby Door entrance wraps. You'll be part of the attendee's first impression as they arrive to the hotel. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 1 | $16,600.00 |
| Lobby-Level Column Wrap (Square) | You're No Square! Your company's full-color logo or message will be featured on the Hilton's large square lobby column. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 1 | $13,900.00 |
| Lobby Level LED Wall (Exclusive) | Truly Eye Catching! Have your logo or design featured as the exclusive sponsor on a 3:1 timed rotation with Hilton imagery throughout the conference on their 25 foot Lobby-level LED Wall. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 1 | $17,500.00 |
| Lobby Level LED Wall (Shared) | Truly Eye Catching! Have your logo or design featured as one of three sponsors on a 3:1 timed rotation with Hilton imagery throughout the conference on their 25 foot Lobby-level LED Wall. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 3 | $7,800.00 |
| Lobby Pilar Wrap (Round) | Floor to ceiling messaging! Your company's full-color logo or message will be featured on one of four round Lobby Pilars. Multiple pilars may be purchased. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 4 | $9,700.00 |
| Meeting Room Reader Board | Showcase your company in a visual way! ASTA will display your company logo or design on one (1) of the digital Meter Boards outside of your assigned meeting room. A great way to standout and help business appointments find you in your private meeting space. | 20 | $600.00 |
| Oversize Floor Clings (Lobby Level, 5'- 7'), EACH | Step On It! Embrace the foot traffic with your company logo or branding message on an oversized floor clings (between 5 - 7 feet) to be located throughout the conference on the Lobby level of the hotel. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 8 | $1,500.00 |
| Oversize Floor Clings (Sapphire Level, 3' - 4'), EACH | Step On It! Embrace the foot traffic with your company logo or branding message on an oversized carpet cling (between 3 - 4 feet) to be located throughout the conference on the Sapphire level of the hotel. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 10 | $1,300.00 |
| Name | Description | Capacity | Price |
|---|---|---|---|
| Conference WiFi | Log in! This exclusive sponsorship allows you to create a custom WiFi network name and password, providing high visibility throughout the conference. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 1 | $14,000.00 |
| Hand Sanitizer | Ready to shake on it? Your full-color logo or design will be featured on handy, pocket-sized hand sanitizers, produced by ASTA, to be included in every bag at registration. A great item people will be using post-conference too! ASTA will also feature your company logo in the agenda (digital and physical) and on event sponsorship signage (shared). | 1 | $2,500.00 |
| Mint Tins | Minty fresh, ready to network! Your full-color logo featured on handy, pocket-sized, tins of sugar-free mints included in every bag at registration. Conference attendees always ask for more mints! ASTA will also feature your company logo in the agenda (digital and physical) and on event sponsorship signage (shared). | 1 | $2,500.00 |
| Registration Bag Insert (Physical Item) | Get your name and message in the hands of all attendees! A perfect way to make sure those branded stress balls, notebooks and pens find a good home with your future connections! Your company-provided swag item will be included in the registration bags given to all attendees, plus ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | $1,500.00 | |
| Registration Bag Insert (Printed) | Go beyond the click! Your company-provided printed item will be included in the registration bags given to all attendees, plus ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | $1,000.00 | |
| Registration Bags (ASTA/CSA Provided) | Welcome attendees to the conference with your logo featured on our eco-friendly reusable registration bags. One-color Sponsor logo can be featured with conference logo on ASTA & CSA-provided totes to house all the important paperwork and materials for this year's conference. ASTA will also feature your company logo in the agenda (digital and physical) and on event sponsorship signage (shared). Bonus: Sponsor will be able to provide a company-provided collateral insert as well! | 1 | $6,000.00 |
| Registration Bag Snacks | Fuel for the meeting! Your full-color logo or design will be featured on two kinds of 1 - 3 oz snack bags provided in the registration bags. ASTA provided snacks range from pretzels to gummy bears and will be selected with sponsor input. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 3 | $5,700.00 |
| Registration Bags (Sponsor Provided) | Welcome attendees to the conference with your logo featured on the registration bags. Sponsor logo or design can be featured on sponsor-provided bags of your choosing to house all the important paperwork and materials for this year's conference. ASTA will also feature your company logo in the agenda (digital and physical) and on event sponsorship signage (shared). Sponsor will be responsible for securing and suppling the registration bags with ASTA & CSA approved design for this event. | 1 | $3,500.00 |
| Registration Bag Water Bottles | Hydration Self-station! The Hilton's sustainability efforts mean there is a refillable water station on each level of meeting space. Keep attendes hydrated by sponsoring a 15-ounce collapsible and travel friendly water bottle. Featuring your one-color logo the bottles will be provided in the registration bags - we'll provide a labeling station outside the Trading Room to make sure they don't get lost. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 1 | $9,100.00 |
| Scratch Pads & Pens | Take note! Enjoy daily visibility by sponsoring branded scratch pads and coordinating pens. Your company's full-color logo or sponsor-designed header or footer on pad selected by ASTA plus a one-color logo on a coordinating pen. Upgrade options (to spiral bound or hard-cover notebooks) available for an additional cost. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 1 | $5,000.00 |
| Name | Description | Capacity | Price |
|---|---|---|---|
| Bronze Level | Show your support for ASTA & CSA as a Bronze sponsor of the conference. You'll be a named sponsor at all sporting events, have sponsor ribbons for your company, and have your company logo in the emailed newsletters, “Seed Shorts” and "Better Seed Bulletin" after the conference, plus your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | $500.00 | |
| Gold Level | Show your support for ASTA & CSA as a Gold sponsor of the conference. You'll be a named sponsor at all sporting events, be entitled to complimentary Bocce for two (2), have Sponsor ribbons for your company, receive a full-page Ad in our conference program booklet, and have your company logo in the emailed newsletters, “Seed Shorts” and "Better Seed Bulletin" after the conference and featured on ASTA & CSA social media platforms as well as your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | $2,000.00 | |
| Platinum Level | Show your support for ASTA & CSA as a Platinum sponsor of the conference. You'll be a named sponsor at all sporting events, be entitled to complimentary Bocce for two (2), have Sponsor ribbons for your company, receive a full-page Ad in our conference program booklet, and have your company logo in the emailed newsletters, “Seed Shorts” and "Better Seed Bulletin" after the conference and featured on ASTA & CSA social media platforms as well as your company logo in the agenda (digital and physical). You'll be featured as part of our premium dedicate event sponsorship signage (shared with Annual Partners) and receive a complimentary Membership Roster Advertisement (CSA). | $4,000.00 | |
| Silver Level | Show your support for ASTA & CSA as a Silver sponsor of the conference. You'll be a named sponsor at all sporting events, be entitled to complimentary Bocce for one (1), have Sponsor ribbons for your company, receive a half page Ad in our conference program booklet, and have your company logo in the emailed newsletters, “Seed Shorts” and "Better Seed Bulletin" after the conference plus your company logo in the agenda (digital and physical) and in event sponsorship signage (shared).. | $1,000.00 |
| Name | Description | Capacity | Price |
|---|---|---|---|
| Custom Mirror Clings | Mirror Image! Your custom design or message featured on up to a 6" x 6" cling, applied expertly on the bathroom mirror in all conference guest rooms. A face-to-face greeting before meeting in person! ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). Specs for the design to be provided at time of commitment. | 1 | $8,500.00 |
| Custom Room Keys | The key to visibility! Your custom full-color design will be featured on the Hilton's double-sided hotel room keys given to all ASTA attendees staying at the host hotel. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). Specs for the design to be provided at time of commitment. | 1 | $8,000.00 |
| Door Hanger | Reach guests at their (hotel) doorstep! Your custom full-color design will be featured on a double-sided hotel door hanger which will be placed on every guests hotel doorknob. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). Specs for the design to be provided at time of commitment. | 1 | $7,500.00 |
| Key/Hotel Room Sleeves | Wrapping up your branding! Your custom full-color design will be featured on the front and back of the hotel room keys pocket wraps. Designed to protect the keys from technology in our pockets, these will be in everyone's hands throughout the conference and are ONLY available to key card sponsors. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). Specs for the key design to be provided at time of commitment. | 1 | $4,000.00 |
| Name | Description | Capacity | Price |
|---|---|---|---|
| Ad Space: Program Agenda(For ASTA & CSA Members Only) | Read all about it! Have your logo or message featured in our program directory. This handy guide will be in all of our attendees hands. This is a space-limited opportunity that gives your company a half-page ad with your artwork or message in full-color. Specs to be provided upon purchase. For a full-page ad, you must purchase two half-page ads and are limited to up to one full-page of space. Deadline for securing this sponsorship is ????? | $1,500.00 | |
| Banner: ASTA Better Seed Bulletin(For ASTA & CSA Members Only) | ASTA will display your graphic banner, linked to a website of your choice, in a single issue of the ASTA Better Seed Bulletin. The bulletin is published bi-weekly to a distribution list of over 8,000 recipients. Coordinate your choice of mid- or late-month publication (on a first-come, first-served basis). Maximum of four (4) banners for four (4) separate issues. ASTA will provide metrics (number of impressions, number of clicks) on your banner. | $1,500.00 | |
| Bocce Tournament Sponsor | Let’s Play! Your logo will appear on a sponsorship sign at the CSA Bocce Tournament.
| 20 | $250.00 |
| During-Conference Banners (Exclusive) | Look here! Have your logo or graphic footer banner featured in each of our three (3) during-conference event email reminders on Tuesday, Wednesday and Thursday going out to all attendees to recap the exciting events of the conference. Linked to the website or document of your choosing, this is a great way to get people thinking about your company or booth location throughout the conference! Deadline for securing this sponsorship is January 16, 2026 | 1 | $1,000.00 |
| Golf Tournament Hole Sponsor (Shared) | Four! Your logo will appear on a hole sponsorship sign at the V&F golf tournament at Torrey Pines Golf Course. | 36 | $250.00 |
| Pre-Conference Banners | Ahead of Schedule. Have your logo or graphic footer banner featured in each of our three (3) pre-conference event reminders going out to all attendees in advance of the conference. Linked to the website or document of your choosing, this is a great way to get people thinking about your company or table location in advance! Deadline for securing this sponsorship is ???? | $1,500.00 | |
| Sponsor Spotlight Video: General Session | Jump start our General Session with your brand as the first impression! Company-provided video, up to 90-seconds in length, can be played as session kicks-off or transition video between speakers during one of our key general sessions. Video must be approved by ASTA at least 3 weeks in advance of the conference. ASTA will also feature your company logo in the agenda (digital and physical) and in event sponsorship signage (shared). | 4 | $2,500.00 |
| Spotlight Article: Better Seed Bulletin(For ASTA Members Only) | Enjoy issue-expert positioning within the seed industry!. ASTA will feature an article as a content piece within one (1) issue of the ASTA Better Seed Bulletin. The bulletin is published bi-weekly to a distribution list of over 8,000 recipients. Limited to one (1) article per calendar year. ASTA will provide metrics (number of impressions, number of clicks) and sponsor must agree to an interview with ASTA staff. Articles, written by ASTA, will be provided to sponsor for approval at least six days prior to publication. | $2,500.00 | |
| Survey Sponsor | Food for Thought! Have your logo or message featured in our post-conference survey reminders. People love to share their post-event experience, and this is a great way to reach people immediatemly following the conference. All attendees will receive three (3) post-event survey reminders before it closes with your logo at the top and your custom banner as the footer. ASTA will feature your company logo in the agenda (digital and physical) and event sponsorship signage (shared). | 1 | $1,500.00 |
| Name | Description | Capacity | Price |
|---|---|---|---|
| Networking Lunch (Exclusive) | Promote your company during everyone's favorite time of the day - LUNCH - where attendees will enjoy time visiting with colleagues and new connections right outside of the Trading Room and content sessions. ASTA will provide recognition in the agenda (digital and printed) and physical signage. One (1) company provided banner and/or sign will also be accepted for display. Meal sponsorships will be filled in sequential by-day order. | 3 | $7,500.00 |
| Networking Lunch (Shared) | It's the opening event for the conference and your company can sponsor it! ASTA will provide recognition in the agenda (digital and printed) and sponsor signage on bars, bar kick plates and cocktail napkins. One (1) company provided banner and/or sign will also be accepted for display, maximum of five (5) co-sponsors allowed. This reception will be held on Sunday, February 15th from 5:30 – 6:30PM. | 9 | $3,500.00 |
| Refreshment Break (Exclusive) | Help attendees keep their energy up for a day of productivity by sponsoring either a morning or afternoon refreshment break. ASTA will provide recognition in the agenda (digital and printed) and physical signage. One (1) company provided banner and/or sign will also be accepted for display. | 6 | $4,500.00 |
| Student Poster Showcase & Happy Hour (Exclusive) | Our students success starts with YOU! Be the exclusive sponsor of our student poster showcase and reception. ASTA will provide recognition in the agenda (digital and printed) and physical signage at the events. One (1) company provided banner and/or sign will also be accepted for display. This event will be held on Wednesday, February 18th from 4:30-5:30PM. | 1 | $10,000.00 |
| Sunday Meet & Greet Reception (Shared) | It's the opening event for the conference and your company can sponsor it! ASTA will provide recognition in the agenda (digital and printed) and sponsor signage on bars, bar kick plates and cocktail napkins. One (1) company provided banner and/or sign will also be accepted for display, maximum of five (5) co-sponsors allowed. This reception will be held on Sunday, February 15th from 5:30 – 6:30PM. | 5 | $2,650.00 |
| Welcome Reception (Exclusive) | Attendees will be raising a glass to you for sponsoring the Welcome Reception. ASTA will provide recognition in the agenda (digital and printed) and dedicated sponsor signage on bar kickplates, bar signage and cocktail napkins. One (1) company provided banner or sign will also be accepted for display at the reception. This reception will be held on Wednesday, February 17th from 6:00 – 7:30PM. | 1 | $12,500.00 |
| Welcome Reception (Shared) | Attendees will be raising a glass to you for sponsoring the Welcome Reception. ASTA will provide dedicated sponsor signage on bar kick plates, bar signage and cocktail napkins. One (1) company provided banner and/or sign will also be accepted for display, maximum of five (5) co-sponsors allowed. This reception will be held on Wednesday, February 17th from 6:00 – 7:30PM. | 3 | $5,000.00 |
Sponsorship Highlights in San Diego
Elevator Branding
Open Sesame! Secure an exclusive marketing opportunity for interior or exterior elevator wrap packages, featuring two (2) elevators of your choosing between two banks located on either the Lobby level or the Sapphire level of the hotel. Multiple packages may be purchased, please email Meetings for full bank buy-out pricing.
Hotel Branding
The "Key" to Visibility! Your custom design or message featured on custom guest room keys, key card holders, door hangers and mirror clings, all ready to greet guests
Advertising
It's crystal clear, this sponsorship is for you! Be the exclusive sponsor of the huge canvas that separates the Sapphire Foyer from the Sapphire Terrace. Home to both networking meals and evening events, this opportunity provides a visually striking promotion throughout the week.
