Success isn’t determined by having perfect conditions—it’s determined by how we respond to the season we’re in.

Former NFL offensive lineman turned farmer Jason Brown shares his remarkable journey from the football field to the farm and the lessons he has learned about purpose, resilience, leadership, and cultivating what matters most. Drawing parallels between agriculture, athletics, and life, Jason introduces his THRIVE framework—a practical approach to staying grounded in your values, growing through adversity, and intentionally planting today for the harvest you hope to see tomorrow.

With humor, powerful storytelling, and lessons learned from both the gridiron and the field, Jason challenges attendees to recognize their season, cultivate their purpose, and harvest their victory.

Join us on Wednesday, December 9th at 3:30 PM for our Closing General Session, sponsored by Beck's Superior Hybrids